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Meet TrueLoyal: Oliver Knowles

Team TrueLoyal is a quickly growing cast of characters. We'd like you to meet the small team of people that built the world's largest social display platform. Last time we met Brad Singley, one of our Customer Success Strategists, and learned about what keeps him motivated. This month, meet Oliver Knowles, and hear what it's like to work for our team from Bristol, UK.

Bristol never ceases to amaze me by its culture and historical diversity. That, coupled with a thriving tech and creative scene makes it the perfect place for our EU TrueLoyal office. My job is to help our EU partners get the most out of their social campaigns, specifically educating them on the benefits of using TrueLoyal to enable and enhance their business and marketing goals. My favorite thing about my job is working with a global team of social and technical geniuses, and being encouraged to better myself every day.I'm a family man at heart -- raising my 3 year old son keeps me busy. I do however like to keep my eye on my first passion -- music. Whether that's attending gigs and events in Bristol or cheeky trips with my beautiful wife to Ibiza to get my groove on. :)This past week, Stu and I have been visiting the TrueLoyal team in our new San Francisco HQ. Spending time with the team in SF has been pivotal in getting a first hand experience of TrueLoyal's amazing culture. It's been great getting to know the team on a personal level -- both in the office and after hours, at dinners or concerts with teammates. As we grow our team in the EU, we will be focused on bringing that special TrueLoyal sauce to our UK office, and instilling new hires with the same great culture I've experienced at our headquarters.

-Oliver Knowles, European Sales and Marketing

Curious how TrueLoyal can help your business? You can schedule a demo.

Client Testimonials

See what our clients have to say.

The Simple Solutions community has become a resource across our entire marketing department, as it helps us solve a variety of our business challenges. Led to +16% Increase in Consumption, +8%x Increase in Net Promoter Score, and 52K+x Pieces of User-Generated Content.
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Brand Manager
Arm & Hammer
The Hero Skin Squad is actively sharing their positive experiences with our products, participating in product development, and helping us spread the word about our new launches. Hero Cosmetics has increased Conversions by +21% in 100 Days with Sampling and Reviews
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Amy Calhoun Robb
VP of Marketing | Hero Cosmetics
The loyalty program helped us create stronger customer engagement and we have seen the average order value increase by 25.29%
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Pia Shah
Marketing Analyst | Stride Rite
The structure which TrueLoyal proposed was backed by sound data analysis. I was amazed to see the insights we got. Our customers are now engaged better with our brand. I am more than satisfied with the program.
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Anabel Peralta
E-commerce Manager | Kid's Warehouse
We were able to capitalize on the holiday season wave with TrueLoyal's loyalty platform. Not only can TrueLoyal help reap benefits, but also sustain such growth. Our repeat purchase revenue increased by 12.45% over and above our holiday season high.
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Shelbi Johnson
Marketing Manager | Coolhorse
The results from the rewards program are encouraging; in just 6 months after launching the rewards program our customer retention rate has increased by 14X.
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Anthony Scott
Director of Digital Operations | KBS Research
TrueLoyal's data sciences team helped me to optimize the structure of our program. Within just three months after the launch, we witnessed an impressive 26.72% improvement in customer retention and a 23.39% increase in repeat purchase revenue.
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Brittany Boykow
Director of E-Commerce | LAFCO
Great service with extremely professional customer support. Very happy with the response time from these guys! Would recommend giving them a try.
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Sam Gastro
CEO | MyGiftCardSupply
TrueLoyal identified potential areas to boost the revenues and suggested strategies to achieve it. I loved their methodical approach to achieve our business objectives.
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Natalie Novak-Bauss
Owner | KPS Essentials
We wanted to unlock the true potential of our growing customer base. Our first goal was to deliver a seamless customer experience, and we love the strategic consultation offered by TrueLoyal throughout this journey.
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Annette Berg
Director of Customer Experience | Defenage
We intuitively know that loyalty reward programs help increase repeat sales. The A/B testing helped quantify the impact.
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Fabricio Sant’Anna
Marketing Manager | Nature’s Fusions

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