Nothing keeps a distributor or installer reaching for you instead of the brand beside it.
TrueLoyal keeps you top of mind with the partners who sell you, so you stay their default.
Your product gets restocked and recommended one order at a time, by distributors and installers who carry the brand next to yours too. There's affinity, but not enough that anyone reaches for you on purpose. Go quiet between orders, and the next one goes just as easily to someone else.
Fan Club™ brings your distributors, dealers, and installers into one place to stay engaged between orders, through missions, surveys, reviews, and recognition. You become the brand they think of first.
Partners scan a receipt for the sale, and TrueLoyal's rules engine awards points on the products you choose, with different rules for owners and fitters, tiers, and multipliers.
Each one is aimed at a different outcome, whether that's keeping partners engaged, rewarding the right one, or capturing what sold.
Your program decides which levers to pull. They all run on one rules engine, under one partner identity, from first sale to engaged advocate.
One buyer, one reward, one rule. Points for a purchase. That's where most loyalty software stops, because that's all a shopper program needs.
Owners and fitters, distributors and dealers, tiers and multipliers, and points that follow the products you choose. TrueLoyal's rules engine models the channel you actually sell through, and keeps you in front of the partners between orders.
If you sell through distributors, dealers, or pros and you're flying blind on who moves your product, let's talk.
The platform for consumer brands serious about earning loyalty. Rewards to shape behavior. Fan Club™ to nurture your brand's super fans.
