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Automotive & Aftermarket
Stage 3 Motorsports
Stage 3 Motorsports grew repeat-purchase revenue 21.22% in three months, turning one-time buyers into repeat customers with a rewards program on TrueLoyal.
About
Stage 3 Motorsports is one of the leading online retailers of performance auto parts in the United States.
The Challenge
Performance parts is a niche, competitive category. For Stage 3, growth comes down to two things: keeping customers loyal and earning the next purchase, not just the first.
The Solution
To grow revenue through repeat purchases, Stage 3 Motorsports launched a rewards program on TrueLoyal, using personalized rewards and targeted incentives to give customers a reason to come back for their next build.
The Result
In just three months on TrueLoyal, Stage 3 Motorsports saw measurable gains in retention and repeat revenue:
21.22%
increase in repeat-purchase revenue
26%
increase in customer retention
"TrueLoyal's structured approach to create engagement with our customers was fantastic. The results we have witnessed in just 3 months is astounding. I am excited to see how TrueLoyal can further improve our business growth."
Bill Lindsay
President | Stage 3 Motorsports