TrueLoyal is the user-generated content engine inside Hootsuite Social OS. Find the posts and photos consumers create about you, clear the rights, and publish them straight into Hootsuite. Then turn the fans behind that content into a loyalty community you own.
TrueLoyal runs inside Hootsuite Social OS, so capturing consumer content, clearing the rights, and building loyalty from it all happen where your team already works.
TrueLoyal finds the posts and photos consumers make about you across 30+ channels, from TikTok to Instagram to Facebook, and clears the rights to use them.
TrueLoyal's Content Studio shapes that content into campaign-ready creative, then publishes it straight into your Hootsuite Content Library, ready to schedule.
Give your most engaged consumers somewhere to belong, and your brand a community it actually owns.
Reward the consumers who post, buy, and bring their friends. A full loyalty program, powered by the same platform.
Social moves fast. A single post can reach thousands overnight, and most brands can't act on that moment before it's gone. When finding the content, clearing the rights, and rewarding the people behind it happen in one place, a mention stops being a moment you missed and becomes a consumer you keep.
No. TrueLoyal is a full standalone loyalty and content platform. The Hootsuite integration lets your team operate it inside Hootsuite, so they don't have to switch tools.
More than 30 social channels, including TikTok, Instagram, and Facebook. TrueLoyal surfaces the posts consumers make about your brand across all of them.
TrueLoyal secures the rights to use consumer content in-platform, so anything your team publishes through Hootsuite is cleared to use.
You configure the program itself in TrueLoyal. The Hootsuite integration lets your team find content, clear rights, and put loyalty to work without leaving Hootsuite.
Book a demo and we'll show you the whole loop in one window, from a consumer's post to a loyalty member.
The platform for consumer brands serious about earning loyalty. Rewards to shape behavior. Fan Club™ to nurture your brand's super fans.
