TrueLoyal

Zinrelo & TINT are now TrueLoyal.

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Jelly belly case study
Food & Beverages
Jelly Belly increased customer retention by 77% and repeat purchase revenue by 1.69X
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New Executive Leadership 2-min
TrueLoyal Announces New Executive Leadership to Accelerate Growth and Customer-Centric Innovation
New Chief Executive Officer, Chief Sales Officer, and...
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Blog: Loyalty & Engagement Insights

Explore expert articles on customer engagement, loyalty trends, and best practices.

Latest Blog

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Customer Loyalty
Agentic Commerce Is The New Race Track, But Most Loyalty Programs Are Still In The Garage
Most brands think the biggest threat to their loyalty program is a competitor with a better points program....
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Recent Posts

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Customer Loyalty
Agentic Commerce Is The New Race Track, But Most Loyalty Programs Are Still In The Garage
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Customer Loyalty
Why Partnerships Matter With Loyalty
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Customer Loyalty
CAC Attack: When Your Loyalty Program Members Become Your Best Salespeople
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Customer Loyalty
Max Savransky, TrueLoyal’s Global Director of Loyalty Strategy, shares why loyalty begins earlier than many brands think
LotaltyROI
Customer Loyalty
Loyalty ROI: Return on Investment or Reporting Over Impact?
Agentic_garage Image
Customer Loyalty
Agentic Commerce Is The New Race Track, But Most Loyalty Programs Are Still In The Garage
Read More
Screenshot 2026-02-20 at 10.28
Customer Loyalty
Why Partnerships Matter With Loyalty
Read More
Gemini_Generated_Image_9pl7ti9pl7ti9pl7
Customer Loyalty
CAC Attack: When Your Loyalty Program Members Become Your Best Salespeople
Read More
Screenshot 2026-02-12 at 11.28
Customer Loyalty
Max Savransky, TrueLoyal’s Global Director of Loyalty Strategy, shares why loyalty begins earlier than many brands think
Read More
LotaltyROI
Customer Loyalty
Loyalty ROI: Return on Investment or Reporting Over Impact?
Read More
Screenshot 2026-01-29 at 9.02
Customer Loyalty
TrueLoyal CEO Jacek Materna sits down to share his take on Loyalty and why now is the time to act.
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Loyalty program ROI
Customer Loyalty
How to Solve Low B2B Customer Retention with the Right Loyalty Platform
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The Definitive Guide - Main Image
Customer Loyalty
The Definitive Guide to High‑Retention Loyalty Program Management
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Loyalty Platform
The Definitive Guide to Multi‑Channel Loyalty Programs for Retail Leaders
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Introducing TrueLoyal-The Only Loyalty Platform for Multi-Channel Consumer Brands-Why TrueLoyal is Building Future of Loyalty
TrueLoyal
Introducing TrueLoyal: The Only Loyalty Platform for Multi-Channel Consumer Brands
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Customer Loyalty
Tariffs are reshaping customer loyalty: strategies for retention in 2025
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Loyalty Fatigue & How Brands Can Overcome it
Customer Loyalty
What is loyalty fatigue and how brands can overcome it
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