TrueLoyal

Zinrelo & TINT are now TrueLoyal.

AI

Platform Flexibility

Personalized Engagement

Integrations

Industries

Design & Strategy

Services

Program Types

Jelly belly case study
Jelly Belly increased customer retention by 77% and repeat purchase revenue by 1.69X
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Introducing TrueLoyal-The Only Loyalty Platform for Multi-Channel Consumer Brands-Why TrueLoyal is Building Future of Loyalty
Introducing TrueLoyal: The Only Loyalty Platform for Multi-Channel Consumer Brands
I’ve always been fascinated by the relationship...
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DTC & Ecommerce

Supercharge Your DTC & Ecommerce Strategy With Community Powered Marketing

Drive brand awareness, increase conversion and basket size, and fill the missing engagement piece of your complete digital brand presence.
solutions - dtc-ecommerce

The World's Best Consumer Brands Build Lasting Loyalty With TrueLoyal

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“We are leveraging the platform for lifetime value and understanding how people are purchasing, are they switchers, what’s causing them to be switchers, and seeing where the loyalty is. We start to learn the lifetime value of a consumer and how we get them to trade up or increase purchases.”

Digital Engagement Lead, Church & Dwight



+25%

Increase in Average Spend Per Community Member

Church & Dwight

Accelerate Conversion on Key Channels

Achieve higher conversion on ecommerce channels. Ensure volume, quality, and trust of your consumer reviews by activating real consumers to create them. Enable community members to instantly add a product to their cart on your ecommerce store, expediting the purchasing process and optimizing sales opportunities.

solutions - dtc-ecommerce
solutions - dtc-ecommerce

Maximize Direct Consumer Relationships

You have an audience of consumers at your fingertips. Elevate your relationship with ongoing, personalized engagement. Activate your brand’s biggest fans to spread the word across key social channels with user-generated content images, videos, testimonials, and more.

Create True Brand Engagement

Establish a welcoming hub that consumers want to actively revisit and take part in throughout the sales cycle, delivering trial, new consumer acquisition, and increased basket size.

solutions - dtc-ecommerce
Community Powered Marketing for DTC Brands | community commerce

Gain Critical Competitive Intelligence

Enhance your market research through targeted and immediate feedback from current and prospective users. Uncover needs, opportunities, and gaps.

Dynamic Activation Fueled by Zero-Party Data

Deliver tailored activities at scale to drive action and loyalty.

Always-On Ratings & Reviews Syndication

Activate advocates to write reviews and drive conversion on your ecommerce channels.

Agile Insights Gathering

Keep a pulse on consumer trends and feedback, gain competitive intel and market share, and drive brand resilience.

Why leading brands choose TrueLoyal

Clio Snacks Achieves +23% Increase in Household Penetration By Elevating its Consumer Relationships

Discover how this fast-growing brand upgraded their consumer relationships from social media channels to an owned community destination to increase purchase frequency, household penetration, and emotional loyalty. 

solutions - dtc-ecommerce

Learn more about Owned Brand Communities

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The Big Online Brand Community Study

Download our exclusive report to learn what consumers want in an online community experience, how online communities impact a brand's bottom line, and the best practices to grow communities.

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What is Community Commerce and Why Should Brands Care

We explore what community commerce is, why it's important for brands, and how you can maximize community-driven brand conversations to drive sales.

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14 Community Marketing Ideas You Need to Put Into Action Today

This guide to 14 top community marketing ideas will help you drive big business impact with your community of consumers.

FAQs

TrueLoyal helps you create a fully customizable online community destination seamlessly integrated with your brand website. When consumers join, they gain access to a personalized dashboard featuring customized brand activities, fueled by collected profile data and zero-party data.

Community members can engage in compelling brand experiences such as user-generated content and review campaigns, sampling, discussion boards, surveys, polls, and more. Each community incorporates gamification with fun badges and points to foster participation and enhance emotional loyalty. Your community engagement can blend ongoing activities with hyper-personalized campaigns to amplify specific brand initiatives and campaigns.

An owned community powered by TrueLoyal has proven to enhance customer retention, drive new customer acquisitions, and provide significant insights to propel your brand forward.

We believe every brand already possesses a community of consumers. Many of the brands we collaborate with initiate their owned communities from existing one-way channels with limited engagement, such as an email database, a social media following, or a loyalty and rewards program. Your community itself will also evolve into a potent source of growth through referrals and social advocacy. We emphasize that community-building resembles gardening more than carpentry, and our team equips you with all the necessary “gardening tools” to create a flourishing owned community.

Absolutely! Did you know 44% of consumers say they want access to reviews within the last month? And 43% of consumers say they want more than 100 reviews on an item? A Community Powered Marketing platform creates an always-on power source to make sure you’re never struggling with outdated reviews or empty product pages that lose sales. With our integration through Bazaarvoice, reviews can be seamlessly syndicated across their retailer network and amplify conversion. 

See Why Consumer Brands Choose TrueLoyal

Let’s talk about how we can help you design and implement a successful program.