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Note: This week’s episode contains explicit language.
What better theme for a podcast founded to help spread positivity and marketing inspiration than “Friendly”? And who better to champion the theme than one of the most epically friendly, eternally optimistic, and brilliantly creative individuals we know, Craig Dubitsky? Craig is the Founder of hello products and Chief Innovation Strategist at Colgate-Palmolive. He is also a serially successful entrepreneur (think method, eos, Popcorn, Indiana) who believes in the power of thoughtfulness, of being kind, and of staying humble and approachable. In other words, he has built a legacy of success by being friendly, and he shares how it can be a business game-changer on this episode of the Happy Marketer Connection podcast.
Craig could be forgiven for taking some time off to celebrate and enjoy his success. Instead, he is driven by passion, creativity, and a belief that the world needs better ideas, well-executed. Curious, observant, and engaged, he advocates for viewing the world with a questioning lens, continually asking “why not?” And he is adamant that the only fear should be not trying; fear of failure will just hold you back.
Hear why FOMO is changing the retail landscape, how to create a brand that makes people smile and a company culture that fosters creativity and happiness, and Craig’s journey from starting hello products to it being acquired by Colgate-Palmolive. And be prepared to come away inspired, energized, and a whole lot happier! Thank you for listening to Happy Marketer Connection! Be sure to check out our podcasts.
Craig is the founder of hello Products and the Chief Innovation Strategist at Colgate-Palmolive. He describes himself as a lifelong entrepreneur, design-obsessed individual, and polite questioner of just about everything. Known for his thoughtfulness and kind nature, Craig has built a legacy of success by being friendly.
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