TrueLoyal and VTEX Integration
Combining VTEX and TrueLoyal For An Enhanced eCommerce Experience
Maximizing business growth with VTEX and TrueLoyal integration
Increased customer retention
By offering valuable rewards and personalized experiences, businesses can foster customer loyalty and encourage repeat purchases.
Higher customer lifetime value
Loyal customers tend to spend more over time, increasing their lifetime value to the business.
Improved data insights
TrueLoyal provides businesses with valuable data insights into customer behavior, preferences, and loyalty program performance, enabling them to make data-driven decisions.
Enhanced brand advocacy
Satisfied loyalty program members are more likely to become brand advocates, referring new customers and driving organic growth.
Enhanced shopping experience
- Personalized rewards: TrueLoyal allows for highly targeted and personalized rewards based on customer behavior, preferences, and purchase history. This creates a more engaging and rewarding experience for customers.
- Omnichannel loyalty: Customers can earn and redeem rewards across all touchpoints, whether it’s online through VTEX or in physical stores. This provides a seamless and consistent loyalty experience.
- Multiple redemption options: Customers can redeem points for a variety of rewards, including discounts, free products, exclusive experiences, or even charitable donations, giving them greater flexibility and choice.
Increased value and savings
- Earning points on purchases: Customers earn points for every purchase made through VTEX, allowing them to accumulate value over time.
- Exclusive discounts and offers: Loyalty program members receive access to exclusive discounts, promotions, and early access to sales, saving them money on their favourite products.
- Tiered rewards: TrueLoyal enables tiered loyalty programs, where customers unlock increasingly valuable rewards as they spend more, incentivizing them to stay engaged with the brand.
Greater engagement and connection
- Gamified loyalty programs: TrueLoyal supports gamification elements like challenges, streaks, and badges, making the loyalty program more fun and interactive.
- Personalized communication: Customers receive personalized emails and notifications about relevant offers, promotions, and loyalty program updates, keeping them informed and engaged.
- Community building: Loyalty programs can foster a sense of community among customers, encouraging them to interact with the brand and each other.
Seamless TrueLoyal integration for VTEX
Integrate TrueLoyal with VTEX effortlessly and start rewarding customers. The process is simple:
- Install the TrueLoyal Connector from the VTEX App Store.
- Configure the TrueLoyal Integration Framework (ZIF) for smooth data exchange.
- Set up Webhooks to sync customer actions in real-time.
- Test & Launch to activate your loyalty program.
For a detailed, step-by-step walkthrough, refer to our VTEX integration guide below.
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Frequently asked questions
By integrating TrueLoyal with your VTEX store, you can expect higher CLTV through personalized loyalty programs, optimized conversion and retention rates and data-driven insights for continuous improvement.
No, TrueLoyal offers a straightforward integration process with VTEX, but some configurations may require assistance from developers.
The integration involves setting up the TrueLoyal app in VTEX, configuring API keys, and mapping loyalty activities such as earning and redeeming points.
Yes, the integration allows seamless user authentication between VTEX and TrueLoyal .
Loyalty points are awarded based on order value, configured rules, and customer actions like referrals or product reviews.
Yes, customers can use their earned points as discounts or rewards at checkout, depending on your program’s settings.
TrueLoyal automatically adjusts the loyalty points based on refunds and cancellations to prevent abuse.
Yes, you can define expiration policies to encourage repeat purchases within a set timeframe.
Yes, you can customize the program’s branding, rules, and notifications to match your store’s identity.
Yes, TrueLoyal offers insights into customer engagement, retention rates, and revenue impact through its analytics dashboard.
TrueLoyal and VTEX provide customer support and technical documentation to assist with troubleshooting.
Pricing depends on your TrueLoyal subscription plan and VTEX’s service charges, if applicable.
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