E-cigarettes And Vaping
Om Vapors
Om Vapors increased repeat purchase revenue by 3.51X with a loyalty program that incentivized ongoing engagement, rewarded frequent shoppers, and strengthened long-term retention.
About Om Vapors
Om Vapors was founded to provide a selection of well-tested, delicious, and most importantly, affordable e-liquids. They believe that anyone should have the accessibility to a selection of e-liquids that not only taste good but are also carefully crafted. Om Vapors not only makes vapes affordable but has a large variety of e-juices and several types of nicotine ranging from; nicotine salt
e-liquid and e-juices designed for sub-ohm devices to whole tobacco alkaloid e-liquids.
Key Results
24.2%
Lift in Average Order Value
3.51X
Increase in Repeat Purchase Revenue
28%
Loyalty Emails Open Rate
19%
Loyalty Emails Click Rate
Om Vapors uses TrueLoyal’s loyalty platform to convert one-timers into repeat buyers.
Objectives and challenges
- Increase their repeat purchase revenue
- Engage with their loyal customers
The Solution: A Rewards Program
Om Vapors was looking for a solution that could easily integrate with the 3dcart platform. TrueLoyal offered them a program that was simple to install, easy to customize as per their brand requirements and very clearly visible to customers on their website. The Om Nation Loyalty Program offers customers, multiple point earning opportunities with simple actions to create 360-degree engagement for Vape juice or hardware purchases made on website, refer a friend, account creation, sharing/ follow on social media channels. They also offer customers enticing coupons to save more!
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