Category: About Influencer Marketing

It’s no secret that social media has created a new wave of marketing techniques. A technique growing in popularity is the use of brand influencers, also known as brand ambassadors. A brand influencer uses their social media platform to market

Have you ever read a post by your favorite blogger, seen a product recommendation from them, and snapped it up right away? This is influencer marketing in action. By utilizing the voice of well-connected people in your niche, you can

For a long time, businesses have used celebrities and iconic figures to promote their products, and there’s no sign of this stopping anytime soon. In fact, you might have heard the term influencer marketing bandied around the web recently, which