Channel Loyalty Platform

Drive Long-Term Success with a Robust Channel Loyalty Program

A channel loyalty program is designed to strengthen long-term relationships with your partners, distributors, resellers, and retailers, by rewarding their efforts and sales. TrueLoyal takes this a step further by motivating partners to align with your brand’s goals, engage in activities like promoting products, completing training, and driving sales.

Key features of a high-impact channel loyalty program

Explore the robust features of TrueLoyal's channel loyalty program, designed to enhance partner engagement and drive sustained growth.

Instant reward recognition

Create flexible earning rules based on sales, product categories, or activities, with tiered rewards to motivate partners to reach higher performance levels.

Customizable earning rules

Create flexible earning rules based on sales, product categories, or activities, with tiered rewards to motivate partners to reach higher performance levels.

Multi-channel engagement

Allow partners to earn rewards across multiple brands or platforms, enhancing engagement and collaboration in Multi-brand and Partnership-based programs.

Exclusive, reward-led incentives

gamified programs offer interactive challenges, while cashback programs provide direct financial rewards, motivating partners to meet specific targets quickly.

Real-time performance tracking

Track and reward specific partner behaviors like promotions in behavior-based programs, or offer ongoing rewards with subscription-based programs.

Flexible redemption options

Partners can redeem points for exclusive discounts, training, or partner offers, ensuring the rewards meet their needs and encourage continued engagement.

Boost engagement with every interaction

TrueLoyal’s point-based loyalty programs deliver impactful rewards and drive customer engagement through a flexible and customizable system.

Strengthened partner relationships

Channel loyalty programs foster long-term relationships with distributors, resellers, and retailers by recognizing and rewarding their efforts.

Increased sales and performance

By offering tangible rewards, channel reward programs motivate partners to drive more sales, push specific products, and complete key activities.

Enhanced brand alignment

These programs encourage partners to align with your brand’s goals and values, ensuring they actively promote your brand across their networks.

Improved partner retention

Channel rewards system boost partner retention by offering ongoing rewards and incentives, reducing churn.

Creating a high-impact channel loyalty program

Learn how TrueLoyal’s channel loyalty software helps you design, implement, and manage a customized channel loyalty program. From defining goals to tracking partner performance and optimizing rewards, we ensure seamless integration.

Step 1

Partners enroll

Partners join the program and start earning rewards for sales and other activities.

Step 2

Set earning criteria

Define actions like sales, training, and promotions that will earn partners rewards.

Step 3

Track performance

Monitor partner activities and reward accumulation in real time through the platform.

Step 4

Redeem rewards

Partners can redeem their points for rewards, creating motivation and continued engagement.

Tailor your loyalty program to perfection

Custom point allocation

Choose from a variety of rewards, including points, discounts, exclusive products, or experiences.

Earning criteria

Define customizable actions (sales, training, marketing efforts) that partners must complete to earn rewards.

Tier-based structure

Create distinct performance tiers (e.g., Bronze, Silver, Gold) with unique rewards at each level

Personalized branding

Create distinct performance tiers (e.g., Bronze, Silver, Gold) with unique rewards at each level.

Reporting & analytics

Build tailored reports and dashboards to track partner performance, reward trends, and optimize strategies.

Transforming loyalty with real results

Learn how leading consumer brands achieve maximum ROI with TrueLoyal

77%

Increase in Customer Retention

22%

Increase in Customer Lifetime Value

57%

Increase in Repeat Revenue Per Member

132%

Net Promoter Score Improvement

Food & beverage

77% Increase in Customer Retention

“We achieved a 77% increase in customer retention. The results were amazing!”

Bryan Pergakis

Digital Marketing | Jelly Belly

Beauty & Cosmetics

57% Increase in Repeat Revenue Per Member

“We wanted to unlock the true potential of our growing customer base. Our first goal was to deliver a seamless customer experience, and we love the strategic consultation offered by TrueLoyal throughout this journey.”

Annette Berg

Director of Customer Experience | Defenage

Retail Footwear

25% Increase in average order value

“The loyalty program helped us create stronger customer engagement and we have seen the average order value increase by 25.29%”

Pia Shah

Marketing Analyst | Stride Rite

Automotive & Aftermarket

154% Increased repeat purchase revenue

“Our customers are more loyal because we can engage with them better through the Loyalty Rewards Program. Every part of the loyalty program was designed carefully to achieve maximum results. The loyalty program has helped us boost our repeat purchase revenues by 154%.”

Sandy Crespo-Mossi

Operations Manager | Oracle Lighting