Beauty & Cosmetics
Essence Cosmetics
Essence Cosmetics increased repeat purchase revenue by 84% using a personalized rewards program, enhancing customer retention, driving repeat purchases, and encouraging engagement with strategic incentives.
About Essence Cosmetics
Essence Cosmetics started in 2011 with a small team dedicated to bringing affordable, fun, and high-quality products into the serious world of Cosmetics. In their 20 years of operations, they have bagged multiple beauty awards and work tirelessly to give back to society.
Key Results
Objectives and challenges
- Improve customer retention
- Increase repeat purchase revenue
The solution: A rewards program
With the objective to establish a stronger engagement for loyal customers & to maximize revenue through repeat purchases, Essence Cosmetics implemented their Rewards program usingTrueLoyal's modern-day loyalty rewards platform.
We witnessed an impressive 84% lift in our revenues in just three months. This is amazing! We are delighted to see the immense value delivered by TrueLoyal such a short time frame!
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